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Three generations of Ford women behind cancer rehabilitation program

Historians say cancer can be divided into two categories: before Betty and after Betty. She was the first prominent woman to speak openly about breast cancer. Because of Betty Ford’s courage, women visited their physicians. Countless lives were saved. Our campaign is aimed at getting the word out about cancer rehabilitation. It’s a new sub-specialty in the…
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Sparrow and Mary Free Bed establish Lansing rehabilitation venture

CONTACT: Beth Cranson Media Relations 616.840.8215 – office 616.540.0813 – cell beth.cranson@maryfreebed.com Lansing, Mich. — Sparrow Hospital and Mary Free Bed Rehabilitation Hospital have joined together to create Mary Free Bed at Sparrow, a joint venture providing advanced inpatient rehabilitation care for patients in the mid-Michigan region. The rehabilitation unit at Sparrow will expand to…
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Healthcare Communications Trends for 2014

As we enter 2014 significant changes are happening in the communications, marketing and public relations industry as a whole, not just in the healthcare industry. Patients, doctors, families and the public want faster and better access to information than ever before. SO…how does this all fit into healthcare and the industry? This video blog provides…
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Four courtesies to extend to wheelchair users in winter

Navigating a wheelchair in the snow can be a challenge. Below are four ways able-bodied people can be good neighbors during the winter months. If there’s a van-accessible handicapped-parking spot, leave it for a van that is equipped with a wheelchair lift. Be sure not to crowd the van on the passenger side, which is where…
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Winter and wheelchairs: A tricky combination

Kelly Merz remembers all too well her first solo attempt at getting to work in the snow while using a wheelchair. When she opened the door of her apartment to venture toward the garage, a gust of wind picked up the stack of papers on her lap. So she wheeled over to the papers, maneuvered…
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